Insights That Safeguard
Innovation
A founder-friendly primer on how timely patents, trademarks, and trade-secret practices increase valuation, de-risk funding rounds, and create real competitive moats.
Warner Bros. Discovery vs Midjourney:
Legal Battle Against AI or Against Copyright Infringement In recent years, we have faced many issues regarding the impact of artificial intelligence on intellectual property
Why Trademark Registration Is a Business Asset, Not Just Legal Formality
Many companies still view trademark registration as a legal formality, something to complete once a brand is established. But this view underestimates the full commercial
Protecting Celebrity Names with Tradmarks
Why Celebrities Should Protect Their Name with Trademarks When developing a brand strategy, personal names are rarely the first consideration. However, once an artist, athlete,
Intellectual Property and Unfair Competition: Protecting More Than Ideas
We like to imagine markets as fair arenas where the strongest ideas win. A clever design, a useful invention, or a distinctive brand should rise
The Critical Difference Between a Brand and a Trademark
In business conversations, the terms “brand” and “trademark” are often used interchangeably. In a brainstorming session or a boardroom, they may seem to mean the
The Patent Paradox: Innovation, Access, and the Price of a Cure
A patent is a powerful tool designed to reward innovation. It grants a temporary monopoly, allowing inventors to recoup their investment and profit from their
The Brand Name Balancing Act: Why “Clear” Isn’t Always Clever
Choosing a name is one of the first and most exciting steps for any founder. The instinct is often to pick something clear, direct, and
The Innovator’s Dilemma: Choosing Between Secrecy and Disclosure
Your company has developed something revolutionary: a groundbreaking algorithm, a unique manufacturing process, or a formula that leaves competitors in the dust. You know it’s
Trusted Across Central & Eastern Europe and the CIS countries
We operate where your IP needs to go—covering 30+ jurisdictions.
- Albania
- Armenia
- Azerbaijan
- Belarus
- Bosnia
- Bulgaria
- Croatia
- Cyprus
- Czech Rep.
- Estonia
- Georgia
- Greece
- Hungary
- Kazakhstan
- Kosovo
- Kyrgyzstan
- Latvia
- Lithuania
- Moldova
- Montenegro
- N. Macedonia
- Poland
- Romania
- Russia
- Serbia
- Slovakia
- Slovenia
- Tajikistan
- Turkey
- Turkmenistan
- Ukraine
- Uzbekistan
Let’s Talk IP.
Have a specific question or challenge? Reach out and we’ll respond quickly.
Email us directly at mail@risticmalesevic.com